Tag Archives: Thailand Convention & Exhibition Bureau (TCEB)

TCEB roadshows in India leverages potential in secondary MiCE cities

Thailand MICE Roadshow 2019 in India 42 MBN (002)

Thailand Convention & Exhibition Bureau (TCEB) aims to tap into secondary MiCE cities in India through its MiCE roadshows, eyeing to attract more than 13,000 visitors into Thailand to boost meetings and incentives market by which can generate over 1,000 MB of revenue. Chiruit Isarangkun Na Ayuthaya, President of Thailand Convention & Exhibition Bureau (Public Organisation) or TCEB, disclosed that TCEB has been thinking highly of MiCE markets in India, which is considered the second largest in terms of number of MiCE travellers after China. As a market with high potentiality in terms of population and economic growth, TCEB recognised the cities and thus joined forces with Thai entrepreneurs to hold roadshows to promote meetings and incentives in secondary cities of India. During March to April, two roadshows were held. The first show was held in Hyderabad and Jayapura, as these two were big cities with the readiness of MiCE travel agents. Also, these two cities are distinct with high potentiality and tendency to encourage working people to have their meetings and incentives events in Thailand. The second roadshow was held in Kolkata and Lucknow, which are secondary cities with a small number of MiCE travellers. Interestingly, there are a good number of travel agents with high potentiality to develop as MiCE travel agents in the future. TCEB realises that the preparation of networking with agents at the early stage in secondary cities will help to form long-term business relationship, which is a key factor in dealing with the Indians. Overall, the two roadshows were soundly responded. It is expected that the events will bring a total of 63 meetings and incentives events from India into Thailand.

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International exhibitors set to return to AIME 2019

AIME

Melbourne’s Asia Pacific Incentives and Meetings Event (AIME), the leading meetings and conventions event in the region, has announced a series of international exhibitors are returning to showcase at the 2019 event. Leading the comeback are the Thailand Convention & Exhibition Bureau (TCEB) and Dubai Business Events & Convention Bureau (DBE), both identifying the opportunity to connect with the richest pool of quality international buyers attending AIME in many years.   This notable return to AIME comes as a result of the refreshed vision, which has overhauled the way that exhibitors take part in the event, sharpening the focus to a positive return on investment through rigorous curation of the buyer program and format that meetings are delivered.  “The interest that we’ve received from both international and regional exhibitors has been monumental. Whilst they span very different industries, they are all signing up for the same reason – to meet and connect with more quality buyers from across APAC who are ready to do business”, said Matt Pearce, CEO, Talk2 Media & Events. DBE last attended AIME in 2015, with Thailand last attending in 2017. TCEB is using the 2019 event as a major platform to meet with new and existing clients, maximise networking, as well as launch a global rewards program for event buyers. Endorsing AIME’s pre-eminence in the MICE market, TCEB Australia Representative, Nicole Tingey from Clockwise Consulting commented, “Australia and the broader APAC region has strong ties with the Kingdom of Thailand, and AIME presents the perfect opportunity to promote Thailand as a key destination for Business Events due to its excellent reputation for service, aviation links, high quality hotels, convention centres and appealing choice of experiences for …

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TCEB’s new campaign offers incentives for Indian exhibitors

TCEB-logo

The Thailand Convention & Exhibition Bureau (TCEB) has launched two campaigns that offer incentives for exhibitors as well as attendees from India. The delegation, led by Kanokporn Damrongkul, Senior Business Development Manager, Exhibitions Department, TCEB, was in Mumbai to launch these two campaigns. The ‘Exhibiz in Market’ campaign is its latest drive towards expanding exhibition space at international exhibitions in Thailand. Damrongkul reveals, “India is an active participant in Thailand’s trade shows, contributing 2.92 per cent of total overseas exhibitors in 2015. The majority of them exhibited in the food and agriculture sector followed by automotive and health and wellness. TCEB’s Exhibiz in Market scheme is a new funding initiative conceived to generate pavilions at international trade shows in Thailand. The scheme offers financial assistance between USD 1,500 – USD 5,500 for leaders of commercial pavilions between 36 sqm and 250 sqm in size.” The other scheme called ‘Connect Business Campaign’ offers incentive of USD 100 per person for attendees with a maximum of 300 pax per show.

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Thailand MICE industry back to normal post attacks

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The Thailand Convention & Exhibition Bureau (TCEB) has issued a statement informing international stakeholders that Thailand’s MICE industry continues to operate as normal, and that all public and private sector stakeholders are working together to monitor the situation. This came as an affirmative statement following recent explosions in public areas in some Thai provinces. All hotels, venues and attractions are open and ready to welcome business travellers. Transportation links, major roads and airports continue to operate, including Bangkok’s BTS Skytrain and MRT services and both Don Muang and Suvarnabhumi International Airports, the statement said.

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Business travellers bring in 39,671 bn baht to Thailand

tceb

According to the Thailand Convention & Exhibition Bureau (TCEB), in the first half of the 2016 fiscal year,  from October 2015 to March 2016, Thailand welcomed 493,384 business events travellers, earning the Thai economy more than 39,671 billion baht (approximately US$1,116 million). The top five markets during this period were China, India, Singapore, Malaysia, and the United States. India stood tall with the number of MICE travellers, in the last fiscal, at 102,972 paxs. TCEB initiated a International  Familiarisation trip to showcase emerging destinations around Thailand, while highlighting Bangkok and Chiang Rai.

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